Social media is various Online interaction fora, created and used by people, to exchange whatever that is of relevance to them. It takes forms such as-
Internet forum.
A platform for online discussions that differs from chat rooms. Here, people hold conversations in a form of posted messages. A posted message might need to approved by a moderator, depending on ones access level.
Podcast.
Podcast is any digital medium that is made up of series of episodic files, e.g audio, video, PDF, or e pub. Downloadable through web syndication.
Weblog or blogs.
This is information or discussion published, using the world wide web (www), and it ismade up of intelligent posts.
Micro blogging.
It is a form of blogging that is differ from the traditional blogging by smaller contents and file size. Here, you are allowed to use (micro posts) small elements of contents. E.g sentences, individual images, or video links.
Wikis.
This web application allows people to collaborate with others to add, modify, or delete content. In this system, contents are created without defined owners or leaders.
Clear distinction.
People choose social media over industrial or traditional media by far. This reputation it (social media) earned through accessibility and availability. People from all walks of life come together on these platforms, to share whatever they've got to share 'globally' with people of such interest, free. Whereas, in the traditional or industrial media, everything is paid for. Social media uses these tools-
Identity.
Conversations.
Groups.
Sharing.
Presence.
Relationships.
Reputation. etc
Upon these tools, online media socialists do their business. Always checking from the list to find what they are looking for. where to belong, who to give or share with, who is available, who's reputation is worthy of their time, who to develop a relationship with.
Privacy.
The most provocative aspect of Social media has been the inconsistency in people's rights and privacy. Electronic tracking and third party applications are used sometimes, to capture people's information without their knowledge or consent. Moreover, government agencies gather social media intelligence, time after time, accessing online users information. It is advised that every information you don't want to make public, should be kept away from social media platforms.
Social media and you.
With this basic knowledge, you will find a perfect place for yourself in the ever populating world of social media. Social networks platforms are booming with users, and are ready to admit more. You could only wonder if there's still a place for the unborn, when you look at the figures.
FACEBOOK. 1.185b users.
Qzone 633m.
Whatsapp 400m plus.
Google+ 300m plus.
Wechat 273m plus.
Linkedin 260m plus.
Twitter 232m plus.
Tumblr 230m plus.
Tencent weibo 220m plus.
There will ever be a place for everyone, and everything. However, what users do most is social media marketing. Therefore, whatever your objective is; look for a (target audience) that will compliment it. The interaction techniques of every social media platform differ. Get to know them, use them to reach people of your kind, who share the same goals and interests.
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